The Player’s Guide to Emailing College CoachesBy Christina Ordonez
Former Division I player and Team Captain '15 at the University of Michigan where I played from 2012-15. Made appearances at the Big 10 and NCAA tournaments including a 2012 Sweet 16 appearance and 2013 Elite 8 appearance. Born and raised in Chicago, I played for and served as Captain of NSA Fury who won various State Cup, Regional, and National titles, including the 2011 u-17 National Championship title.


The Player’s Guide to Emailing College Coaches

For most players, kicking off the recruitment process starts with an email. When you’re ready to start a conversation with a college coach, you’ll want to make sure you are putting your best foot forward. Here is a quick guide to crafting an email to a coach.

Recently, the ECNL posted a survey that found college coaches preferred to be contacted by Email compared to SMS and Phone calls.  



The Subject Line

The first thing a coach will see in their inbox is the subject line. To make sure they open the email, make the subject line informative. Always include your name and graduating class. You can also add your club team name and position.

Example:

Subject: Christina Ordonez – Class of 2022 – Center Back

The Body

Now that you have the coach’s attention, you need to make sure to get them the essential information about you quickly.

You can break up the body into three sections.

Section 1: General Introduction

The general introduction should further elaborate on your Subject Line. Give the coach a bit more information about you as a player.

Example:

My name is Christina Ordonez. I am a Center Back with NSA Fury and graduating in 2022.

Section 2: The Why

In this next section, you should describe why you’re a fit for this coach, their program, and school. It’s essential to convey The Why to the coach. This can include specifics about the program or just the school in general.

Example:

I’m interested in going into the medical field, and I know that Michigan has an amazing pre-med program. I saw that last season, Michigan played primarily in a 4-3-3 formation, I am very familiar with this formation and have been playing center back in it for my club team. I think my ability to read the game and distribute out of the back would fit in well with the Michigan backline. OR Congrats on having two All Americans this year!

Section 3: Upcoming Schedule & Trace iD / Game Film

The final component of your email is giving the coach a way to see your game moments alongside times and places where they might be able to catch you in person. Call out any showcases or an ID camp you might be attending.

If you’re not using Trace iD, you’ll want to attach some game film. We have a few do’s to get recruited for college soccer through game film.

If you’re using Trace iD, this is where you’ll drop the link to your iD along with some instructions on how they can dive into your moments. With Trace iD, the coach can quickly jump into the full game from any moment to provide even more context of your play. They’ll see up to date stats across all of your matches. And anytime you add a new moment to your iD, the coach will have access to that immediately.

Example:

My team will be attending ECNL Vegas from March 12-14, and I’ve included our schedule here. OR I’ll be attending Michigan’s ID camp next month and am very excited to meet the coaching staff. I have included the link to my Trace iD (HERE). My team uses Trace to automatically film and edit our games, and I’ve included some of the moments that I feel best represent me as a player in my Trace iD. Feel free to click the “jump to full game” option to watch a larger portion of that game or head to my “matches” tab to check out my most recent 5 games.



Here is the full email example:

To: coach@dreamcollege.edu
Subject: Christina Ordonez – Class of 2020
Dear Coach,

My name is Christina Ordonez. I am a Center Back with NSA Fury and graduating in 2022.

I’m interested in going into the medical field, and I know that Michigan has an amazing pre-med program. I saw that last season, Michigan played primarily in a 4-3-3 formation, I am very familiar with this formation and have been playing center back in it for my club team. I think my ability to read the game and distribute out of the back would fit in well with the Michigan backline. OR Congrats on having two All Americans this year!

My team will be attending ECNL Vegas from March 12-14, and I’ve included our schedule here. OR I’ll be attending Michigan’s ID camp next month and am very excited to meet the coaching staff. I have included the link to my Trace iD (HERE). My team uses Trace to automatically film and edit our games, and I’ve included some of the moments that I feel best represent me as a player in my Trace iD. Feel free to click the “jump to full game” option to watch a larger portion of that game or head to my “matches” tab to check out my most recent 5 games.

I am really excited about the University of Michigan and the opportunity to show you that I would make a great fit for the team.

Thank you,
Christina

When to follow up

Once you send this initial email, it’s important to know when to follow up. If you never heard back from the coach, a follow up can help remind them to review the initial email as they might have been busy when they first received it. If they did respond but haven’t given you any next steps, a follow up is a great way to re-ignite the conversation.

The best way to follow up is to make sure you have something new to offer them. And follow up by replying to the first email you sent.

Example:

Hey Coach!

I wanted to let you know that I added a few more moments to my Trace iD, it now includes a few more set pieces and attacking transitions. You can see those new moments by clicking here: (insert your Trace iD URL here)

Thank you,

Christina


See Trace iD in action

Start collecting and organizing your soccer moments. Tag a variety of your skills and give coaches and recruiters a way to understand you as a player.

Text me a sample iD to check out




"Amazing technology that saves us time. We don't have to edit video and create clips ourself. No one has time for that. The "almost immediate" feedback is priceless. The players and the parents love to watch and analyze. Coach is able to give feedback more accurately."

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